Going beyond ‘right consumer, right time, right place’

Effective digital advertising is all about context, and columnist Phil Schraeder notes that in a cross-device world, getting context right requires a new set of tools and a new way of thinking.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2j7omt5
via Benifit from free You Tube traffic from this traffic generating system