Actionable, expert-led SEO & SEM training… happening next week!

Join 1,000+ fellow search marketers online, December 8-9, for SMX.

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Social Shorts: Snapchat’s TikTok rival is here, Facebook teams with BBB for ad reviews

The social media marketing week in review: A round up of news and announcements you may have missed.

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Record growth in online shopping over the holiday weekend

Friday was the biggest online shopping day ever. And today might beat it.

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The outlook for CRM in a COVID and post-COVID world

The first part of our look at the state of CRM.

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How consumers can earn money from their data

Catching up with Killi, an app with every consumer on the planet as a potential client.

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Take a peek into PPC routines during Cyber Five week

After all the preparation, here’s what paid search and social marketers will be doing this week to manage their holiday campaigns and promotions.

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Hubspot and Howard University partner for Center of Digital Business

Partnership covers both students and faculty for experiential learning and research opportunities.

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Repurposing an internal digital ad solution for client use

Internal data sources serve as the foundation for a new external platform.

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Social Shorts: YouTube expands ad inventory, Twitter launches Fleets, more

The social media marketing week in review: A round up of news and announcements you may have missed.

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Is your transformation strategy really a strategy?

As you move from defining a strategy into planning and execution, if 95% of employees don’t know where you’re going, there’s a 100% chance you’ll end up someplace else.

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How DuckDuckGo (and Microsoft) benefit from Google’s sprawling advertising business

Smaller search engines are able to monetize their results with Google’s advertiser base to reach searchers on those properties with as few obstacles as possible.

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Don’t miss Search Marketing Expo online December 8-9

Join us online at SMX, December 8-9, for actionable tactics on the most pressing SEO and SEM challenges.

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Hacking the virtual event stack

Examine your current and future audience needs when choosing your virtual event stack

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Virtual events are here to stay: and they’re a digital channel

Integrate argues that virtual events should be seen as something more than substitutes for in-person.

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In-video engagement as an alternative to ads

How to activate engagement within the video-viewing experience.

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Finding value through negotiation with martech vendors

Experienced leadership with hands on marketing operations experience matters.

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Social Shorts: Instagram pegs Reels and Shop, Pinterest’s engagement metric, TikTok’s size and more

The social media marketing week in review: A round up of news and announcements you may have missed.

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