MarTech Today: Self-service EverString, bots that don’t understand you & Deeplink’s AppWords Concierge

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: EverString now lets marketers create their own “lookalike” segments May 4, 2016 by Barry Levine Predictive marketing firm says “no one else is...

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