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Thursday, December 14, 2017
The vicious cycle of ROAS targets is killing your business
While many companies focus on return on ad spend (ROAS) as their primary KPI for search, columnist Andreas Reiffen believes that ROAS targets can often inhibit growth and new customer acquisition.
Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2kuWn5p
via Benifit from free You Tube traffic from this traffic generating system
Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2kuWn5p
via Benifit from free You Tube traffic from this traffic generating system
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